Distributing promotional products is an awesome way to increase brand awareness, and to give your faithful customers a way to promote your business for you. The resources you have for to use custom apparel products to advertise your business are endless: from custom printed t-shirts, to pens, to hats, to reusable shopping bags. There’s no wrong answer; some companies have been successful promoting their business with custom printed toilet paper or underwear. However, if you conduct your marketing campaign poorly, you could end up with boxes of poorly custom printed t-shirts in your garage (or in the garage of people…